How to Enable Cellular Data Usage for iTunes Videos on iPhone: A Guide


Michael Collins

How to Enable Cellular Data Usage for iTunes Videos on iPhone

Enabling cellular data usage for iTunes videos on your iPhone allows you to watch your favorite movies and TV shows even when you are not connected to Wi-Fi. All you need is a few taps in your settings, and you’ll be binge-watching on the go in no time.

How to Enable Cellular Data Usage for iTunes Videos on iPhone

In the following steps, I’ll explain how you can adjust your iPhone settings to allow iTunes videos to stream using cellular data.

Step 1: Open Settings App

To start, you’ll need to open the Settings app on your iPhone.

The Settings app looks like a gear icon and is usually found on your home screen. This is where you control most of your phone’s features.

Step 2: Tap on ‘Cellular’

Look for and tap on the ‘Cellular’ option in your settings menu.

The ‘Cellular’ option manages all your data settings. It includes everything from usage stats to individual app data permissions.

Step 3: Scroll Down to ‘iTunes & App Store’

Scroll down the list until you find ‘iTunes & App Store.’

This section specifically handles settings related to the iTunes and App Store, including data usage and downloads.

Step 4: Enable ‘Use Cellular Data’

Turn on the toggle switch next to ‘Use Cellular Data.’

By enabling this option, you’re allowing your iPhone to use cellular data for iTunes videos when Wi-Fi is unavailable.

Step 5: Adjust Video Playback Settings

Go back to the main settings menu and find ‘TV’ or ‘Videos’ to adjust playback settings.

Here you can choose the quality of video playback to manage data usage better.

After completing these steps, your iPhone will use cellular data to stream iTunes videos when Wi-Fi is not available. Remember, streaming videos over cellular can use a lot of data, so keep an eye on your usage to avoid overage charges.

Tips for Enabling Cellular Data Usage for iTunes Videos on iPhone

  • Monitor Data Usage: Check your data usage regularly to avoid overages.
  • Quality Settings: Set video playback to a lower quality to save data.
  • Wi-Fi Downloads: Download videos while on Wi-Fi to watch offline.
  • Carrier Plan: Ensure your data plan can handle video streaming.
  • Battery Life: Streaming over cellular may drain your battery faster.

Frequently Asked Questions

Can I change video playback quality?

Yes, you can adjust this in the settings under ‘TV’ or ‘Videos.’

Will this use a lot of data?

Streaming videos generally uses a lot of data, so monitor your usage.

Can I turn this off anytime?

Absolutely, just follow the same steps and toggle the switch off.

Does it affect my battery life?

Using cellular data for streaming can drain your battery more quickly.

Is this option available on all iPhones?

Yes, as long as your iPhone is running a compatible iOS version.


  1. Open Settings App.
  2. Tap on ‘Cellular.’
  3. Scroll Down to ‘iTunes & App Store.’
  4. Enable ‘Use Cellular Data.’
  5. Adjust Video Playback Settings.


So, there you have it! Enabling cellular data usage for iTunes videos on your iPhone is a straightforward process. It’s incredibly convenient for those moments when you’re away from Wi-Fi but still want to enjoy your favorite movies and TV shows. By following the steps mentioned, you’ll be able to toggle this setting on and off quickly.

Just remember to keep an eye on your data usage and battery life. If you have a limited data plan, you might want to consider downloading your videos while on Wi-Fi. Also, adjusting the playback quality can be a game-changer in managing data consumption.

Now that you know how to enable cellular data for iTunes videos, you can enjoy uninterrupted entertainment anywhere you go. Don’t let the lack of Wi-Fi hold you back from catching up on your favorite shows or exploring new movies. Happy streaming!